Vistaprint bolsters its small business web site offerings with acquisition.
If you think Vistaprint is just about “free” business cards, you are mistaken.
It’s actually a big competitor in the small business domain registration and web site business. It offers domain names and web sites on a monthly billing basis.
How big is its web site operation? Its nameservers for the product, vpweb.com, host over 333,000 domain names according to DomainTools.
Now the company is getting even bigger with the acquisition of Webs, Inc. The company offers do-it-yourself web site creation along with other tools. It claims 20,000 new users sign up every day for its products. It has about 100,000 paying subscribers.
Can you say “cross sell opportunities”?
Vistaprint is no dummy when it comes to the value of good domain names, either. It forked over $1.25 million for Vista.com back in 2007.
If domain name registrars that cater to small businesses haven’t yet taken notice of VistaPrint, they certainly are now.
Perhaps this is one of the reasons GoDaddy filed a patent application for selling business cards along with a domain name.