It’s the morning after — what are you going to do?
Monday morning local time in Singapore, ICANN’s board of directors approved a resolution that essentially sets in process a timeline for rolling out hundreds of new top level domain names.
We’re still a good 18 months away from seeing the first new top level domains online, and that’s barring any heavy handed action by governments or lawsuits by trademark interests. But you can act now to take advantage of this.
1. Re-evaluate your non -.com holdings. Although consumers may gradually get used to typing something in other than .com, that’s not necessarily good news for your .biz and .info domain names. Buyers of your alternative TLD domains will now have hundreds of options, most at a lower price than the $1,000 or so you’re asking.
2. Evaluate if you want to get your own new TLD. Some of the biggest domainers will do it. But you need to have at least $500k in the bank.
3. Consider if you want to register new domains. You have plenty of time to figure it out, but if you want to go big then now is the time to start adjusting your cash position.