Company sets flotation price range.
A large domain name company is getting ready to go public. Will you get in on the action?
Demand Media, which owns eNom, has set an expected price per share of $14-$16. It plans to sell 4.5 million shares while existing shareholders hope to offload 3 million shares.
The company also released preliminary, unaudited numbers for Q4 2010. In the last quarter of the year it grossed between $71.5 million and $73.5 million, a 31% increase over the same quarter in 2009. Demand Media credits the growth primarily to increased content revenue due to both more pageviews and a higher RPM. Increased domain name registrations also helped, but to a lesser extent.
So, do you plan to buy shares in Demand Media’s IPO?