Self-proclaimed “Domain Name King” Rick Schwartz, the man behind the T.R.A.F.F.I.C. domain name conferences, meant well by setting up the AirKatrina.com web site to ask for donations for a pilot claiming to assist Katrina search and recovery efforts. There was only one problem: the pilot lied. He was not involved in the recovery efforts, and made up stories about flying a kid to Florida for a transplant (among other things). Schwartz himself donated $1,000 to the cause, and helped raise about $40,000. Once Schwartz figured out he had been duped, he worked to get all of the money back to the donors. Schwartz was questioned by federal authorities.