gTLD Food Truck coming to Austin during SXSW

Sedo to promote top level domain name choices during SXSW.

Sedo gTLD Frozen YogurtSedo is bringing its “gTLD frozen yogurt” marketing idea to Austin next month during the SXSW conference.

The company partnered with registries for a similar program during dmexco in Cologne last September. Sedo served frozen yogurt with toppings, and the toppings were all named after different TLDs. For example, someone who wants their froyo topped with chocolate sauce and sprinkles might have to order it “with .club and .sexy on top”.

In March, Sedo is taking the idea and putting it on wheels.

The gTLD Frozen Yogurt Food Truck will roam Austin March 13-17, coinciding with the Interactive portion of the SXSW festival.

The official attendance at SXSW Interactive alone is about 35,000, and many more people descend on Austin toward the end of the Interactive portion for the Film and Music festivals. All told, SXSW attracts close to 400,000 people to Austin over a roughly ten day period in March.

Getting exposure at the crowded event can be difficult, but giving away free food is a surefire way to get attention.

Let me know if your company is doing something cool at SXSW and I’ll feature it in a future post.

39 more End User domain name sales

39 recent end user domain name sales at Sedo.

Over the past week, Sedo’s network sold 538 domains totaling $1.2 million. As usual, I’ve done some research and compiled this list of 39 transactions where I’ve detected a specific end user. Some domains actually sold during a prior week but have only just emerged from escrow for inspection. At the moment, several of last week’s larger purchases – including ($95k) and ($50k) – remain indeterminate. ($999) – Interoute makes an SaaS video conferencing tool called One Bridge. In my opinion, they ought to rename it using the numeral, since is already in use. Click here to continue reading…

36 End User Domain Name Purchases

Here are 36 domain names sold at Sedo recently that were acquired by end users.

Sedo had another strong batch of sales last week: 12 spanning $10k – $18k and another 4 ranging from $35k all the way up to $150k. Most of the big-ticket items couldn’t be pinned down conclusively – either because the domains are unused and under privacy or because the transfers remain incomplete. One $60k purchase – – can be ascribed to a domain investor, but I haven’t yet asked him whether he intends to develop a website.

36 end users, though, I have tracked down. As with last week’s article, this list is a mixture of newly reported sales and domains that only just emerged from escrow.

Click here to see the list…

40 End User Domain Name Sales

A fashion blog rebrands, a Chinese real estate company pays 6 figures and another company spends €5000 to drop a hyphen from its domain name.

Last week Sedo scored a brace of 6-figure sales, one mid-5, and an additional 7 transactions ranging from $10k to $15k. That surpasses their $49k high reported last time – namely,, which now resolves to a developed site for concert, theater, and sports tickets.

Below is a list I’ve compiled of 40 sales where an end user can be identified. These domains are taken partly from the 215 sales in Sedo’s last weekly report, but I’ve also followed up on domains that were stuck in escrow during the week prior.

They’re in alphabetical order. So you’ll have to do some skimming to find the BIG ones: ($10,000) – is “your friend for mental issues”. So the landing page tells us. We’ll see what Anna has to say later, I guess. ($1000)+ ($725) + ($760) + ($980) ($999) – CitizenHawk bought these typos on behalf of clients,,, and ($3000) – Adding that “M” was worth it for ($2619) – found a thesaurus. ($1100) – Scented candles “coming soon”. (€1250) – The buyer’s page,, prominently reads: “Capital Exchange Technologies”. ($4000) – Polish capital group, Colian, is deeply involved with food products. They’ve expanded on their .PL domain and seem to be going global. (€5000) – This contract management site paid a pretty penny to overcome their hyphen.

Diagnostic.Solutions (€2001) – Believe it or not, there were a handful of nTLD sales reported in Sedo’s list, although most couldn’t be validated as end-user purchases. This one, however, was clear: GATC Biotech, “Europe’s leading service provider of DNA sequencing”. ($1850) – is surely an improvement over, which they use for email, or, which is their main site. Right now they boast of “a launch that will impact the Brazilian tire market”. Not very stirring when Google auto-translates it from the Italian, is it? Never “impact” a market when you can “shake” it! (£6000) – has either rebranded, or its owner will be launching a new project. Based on the price, I doubt this is a reseller. ($1500) – The .COM owner wanted a matching .NET. Both remain parked, but this person seems (based on his portfolio) to be primarily interested in domains related to phone numbers. To me that signals planned development. (€6800) – This nearly English loan word is, in fact, German; and the buyer, Carolin Fischhaber, seems to be the photographer behind this site. (£3000) – One service offered by Ridgeon Network is FTP hosting. ($3000) – Black Hawk Network specializes in gift cards and prepaid services; so naturally this domain is for their own use. ($112,500) – Sedo broker Dave Evanson sold this extremely exciting brand name to the owner of Silicon Innovations Web Development. Whether the domain is earmarked for one of their clients, poised as a rebrand, or slated for some unrelated project remains to be seen. (£7500) – Acquired by job site either as a rebrand or a spinoff. (€3500) – It’s hard to say at a glance whether CSC secured this domain on behalf of their customer at (a clothing store) … or whether the fact that CSC also holds means there is a second client involved. (€2750) – a.k.a. Remicade is a prescription drug used to treat Crohn’s disease, among other ailments. This domain is forwarded to They also own ($120,000) – You’ll find this acronym stands for the Chinese buyer: Guangzhou KaiHuaCheng Real Estate Development Co. Ltd. Although I could find a few scattered listings for the company online and a handful of domains owned by them, I didn’t locate any website. Perhaps this domain will become that website.

Luna.Berlin (€800) – German catering company,, dug between the couch cushions for loose change and purchased its capital city. ($2000) – “Security talent agency”,, shortened their name online. ($3000) – This domain was purchased by, Swedish domain / IP consultants. While I can’t verify that it was purchased on behalf of the “Matguiden” kickstarter project that is currently running (and written up in Norwegian), the overlap is surely no coincidence. ($10,000) – Fashion blog has rebranded. They’re proud of it, and they ought to be. ($2000) – Since the buyers use the awkward domain, it’s impossible not to think they’ve put their initials toward this domain as an improvement. ($1395) – has found a shorter domain in a more widespread TLD. ($2800) – is the sort of long-tail domain that may yet drum up clients for They’re no strangers to short domains either, since that domain redirects to ($5500) – offers “Independent Clinical Services” within the UK. That means “temporary and permanent staffing solutions” for nurses. Apparently they have “over 20,000 active candidates”. (€6750) – It’s no coincidence that is the buyer. ($2000) – Texas State Technical College picked up this domain. Must be for a new educational initiative. ($1999) – Derek Gehl, who bought this domain, has at least 2 websites already where he offers workshops for an “Internet Income Accelerator System”. ($5000) – I can’t establish whether this was an end-user purchase or not, but either the buyer or the target would be That e-commerce site uses the Arabic word for “market”. ($10,000) – Taiwanese gaming company Unalis launched this site, which may or may not be officially related to, developed by National Tsing Hua University. ($1899) – “Application security company”, Veracode added the UK ccTLD to its .COM. ($36,200) – I’d be surprised if this isn’t a Microsoft acquisition, one way or another. They own already. Meanwhile, the buyer of this domain is the CEO of, a company that makes event-management software – including a product called “EMS for Outlook“, which is (of course) Microsoft’s email service. (€1250) – Austrian-based, multinational, steel conglomerate Voestalpine operates in “more than 50 countries”. Their strategy has been to back up their primary .COM website with country codes such as .DE and .FR … now the Netherlands too.

You made it!

If you’d like to learn more about listing domains for sale through Sedo, Andrew Allemann has prepared a handy guide.

27 End User Domain Name Sales

A weekly run-down of end user domain name sales at Sedo.

Sedo’s top reported sale last week was, which Michael Berkens sold for a staggering $48,888. With Sedo still in possession of the domain, I can’t confirm my hunch that was the buyer. Some other large sales are in the same boat, including ($27,500) and ($22,500).

Below are 27 Sedo sales from last week where the end user is identifiable. Previous weeks’ lists can be found here. If you’d like to learn how to sell your domain names through Sedo, Andrew Allemann has written this downloadable guide. (€4700) – This Ukrainian grocery store already owns and its IDN in cyrillic, Амстор.com. ($2200) – Now forwards to a page about bandwidth monitoring by, which shares the same owner. Click here to see the full list…