Kathie Lee Gifford spells this company's name out for you because otherwise, you can't spell it.. We often talk about the radio test when it comes to domain names. If someone hears the name of your website can they spell it when they type it into ... Continue Reading8 Comments
NameLabs seeks to test your domain or company name
· ServicesService quickly validates name choices. A new service called NameLabs promises to help entrepreneurs decide which of their candidate domain names (or product/company names) is best. NameLabs uses the wisdom of crowds to get feedback on which domain ... Continue Reading5 Comments
That’s Zero, X-E-R-O
· UncategorizedThis company's name (and domain name) is hard to spell. I was listening to a podcast yesterday and heard an ad for Xero (prounounced Zero), an online small business accounting program similar to Quickbooks Online. Xero is a nice looking name. It's ... Continue Reading27 Comments
A name that failed the “radio test” was hurting this real estate business
· UncategorizedOld name led to a "word-of-mouth" issue for company. Technology-driven real estate startup TripleMint just raised $1.65 million from investors. It's also changing its name from one that caused it problems. TripleMint used to be called Suitey, a name ... Continue Reading5 Comments
Startup domain name fails: 68% fail radio test
· UncategorizedMajority of companies attending startup conference have problematic domain names. Name Ninja recently performed an analysis of the domain names used by startups going to the Collision conference in Las Vegas next month. The domain name consultancy ... Continue Reading14 Comments