Displaying posts tagged under "GoDaddy"
Top ten domain registrar 1&1 is now accepting pre-registrations on a first come basis, and the various pre-registration offerings are rather confusing.
Last week I wrote about how GoDaddy was beginning to accept paid pre-registrations for a handful of top level domain names that will be coming soon.
Other registrars are also offering some version of paid offering now, and more will begin to do so as the domains are actually delegated.
1&1, which has been running TV ads promoting pre-reservations, has now moved on to pre-registrations for four Donuts domains: .bike, .singles, .holdings, and .clothing. 1&1 will only allow one customer to pre-register each domain, and then the registrar will try to grab the domain during general availability. The price is $49.99, but you don’t actually pay now. You only pay if the registrar successfully gets the domain.
Another registrar, 101Domain, is also taking pre-registrations. (It actually started taking them before GoDaddy.) For 101Domain, you pay upfront and get your money back if they can’t secure the domain.
Most registrars are basically offering a drop-catch style pre-registration system. GoDaddy’s is a bit different, as you’ll notice they have an option in which your domains are submitted to the registry before general availability. This “priority” pre-registration includes a non-refundable fee.
My guess is this is going to be very confusing for the typical end user customer, and there will be many frustrated people who didn’t understand exactly what they were ordering.
GoDaddy Auctions sells nearly 40,000 domain names in October.
The monthly GoDaddy Auctions Domain Market Report won’t be as full of surprises going forward now that GoDaddy is publishing its sales along with Afternic’s each week. But there is still unique data in the October report.
The headline number: GoDaddy Auctions sold 39,830 domain names last month.
Whereas Buy Now and Auction sales usually account for about half each, this time auctions had a noticeable edge with 21,223 sales compared to 17,769 Buy Now sales.
“Online” was the term most commonly found in sold domains. Other popular words were home, best, and blog.
Here are the top ten public sales for the month:
skylofts.com $41,250 – purchased by MGM Mirage
suvidhaa.com $28,000 – bought by company that owns MySuvidhaa.com
Company will continue to advertise in Super Bowl but take a different tact.
GoDaddy has announced that it will run Super Bowl ads for the tenth year in a row.
The company will again have two 30 second ad spots in the 2014 Super Bowl. One of them will, once again, feature race car driver Danica Patrick.
But the similarities between 2014 and the company’s previous Super Bowl commercials will end there: the company will skip sexual innuendo in the new commercials.
GoDaddy built its brand on its controversial Super Bowl commercials, but new CEO Blake Irving wants to take the company in a new direction. You can expect to see commercials similar to the one the company released last month featuring Jean-Claude van Damme.
The new ads will be created by ad firm Deutsch New York. They created both the van Damme ad as well as the earlier ads GoDaddy used to try to show its technical side.
Registrar invites customers to follow their favorite top level domains.
GoDaddy has featured new top level domain names on its website for a while now. But it appears the company just sent out its first big email promotion to inform its customer base about the coming avalanche of top level domain options.
The email (pictured) invites customers to follow top level domain names that interest them. GoDaddy will later allow customers to pre-register domain names, and it’s likely that GoDaddy will let customers know when pre-registration begins for domains they have followed.
I have not personally received the promotion yet, but many people I follow on Twitter have.
(Thanks @snickn for the graphic)
Exxon among companies that bought domain names last week.
GoDaddy/Afternic sold about $1.7 million worth of domain names last week. Here are 15 of the sales that were to end users.
Suvidhaa.com $28,000 – Suvidhaa Infoserve P. Ltd., a technology company that uses the domain MySuvidhaa.com.
SeeItVideo.com $3,000 – a CSC client
ElKitab.com $1,999 – communications company Vodafone. It’s possible an employee bought this for his own use, although it’s registered to Vodaphone.
GlassPrism.com $6,000 – Enterprise security company TraceVector
EnergyQuiz.com $2,499 – Exxon Mobil
ReneeRealty.com $1,000 – Bought by Renee Realty, LLC. I assume this is the same company that owns the matching .net.
EdFilms.com $1,599 – Montreal animation studio e.d.Films, which owns the matching .net.
MasterSports.com $2,000 – a southern California youth athletics organizer. They use the domain MasterYourSports.com, so this is a nice upgrade.
TalonInternational.com $2,550 – Talon International, Inc., which sells zippers for clothing. It uses the domain TalonZippers.com.
TheChurchNetwork.com $2,088 – National Association of Church Business Administration (NACBA)
Timberland.net $2,500 – Timberland Services, Inc., a forestry services company in Idaho.
WEMobile.com $13,500 – Wireless Emporium, an online mobile accessories company known as “WE” for short.
ArizonaAttractions.com $1,500 – Bearizona, a drive-through wildlife park in Arizona.
Macbee.com $4,750 – Macbee Co Ltd., which uses the ccTLD MacBee.co.up.
URMedicine.com $2,249 – University of Rochester Medical Center Web Services