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Fairwinds Reduces Assumption of CPC on TypoSquatting Sites, But Still $2.03

Monday, July 26th, 2010

Fairwinds updates faulty report, but it’s still laughable. Last month FairWinds Partners, the group behind CADNA, released a report suggesting that typosquatting costs the 250 most visited web sites $327 million a year. I immediately smelled something fishy about the biggest underlying assumption in the report: the average cost-per-click on ads on typosquatted domains was [...]

6 Comments » - Posted in Policy & Law by Andrew Allemann


.Biz Was the Most Popular Billboard Domain on a Recent Car Trip

Monday, July 26th, 2010

Stretch of I-70 is a big promo for .biz domain name. This past weekend I took my daughter to St. Louis to visit her great-grandfather. We flew into St. Louis, and then drove 75 minutes along I-70 to his house. You may be surprised by the domain name I saw most often on billboards on [...]

7 Comments » - Posted in Uncategorized by Andrew Allemann


Google to Treat .Co as International Domain

Thursday, July 22nd, 2010

Domain won’t be pigeon-holed to just Colombia in search engine’s eyes. [Update: since some people asked, I successfully confirmed this with Google.] One of the concerns registrants of .co domain names have voiced is if Google will treat the domain as specific to Colombia instead of a generic, international domain name. This is a valid [...]

48 Comments » - Posted in Uncategorized by Andrew Allemann


Warning: Your Yahoo Search Traffic is Going Away Next Month

Thursday, July 15th, 2010

Yahoo to transition to Bing search results very soon. It’s time to stop talking about Yahoo search rankings and the traffic the search engine delivers to your site. Starting as early as next month, no one will care how well you’ve tricked Yahoo into ranking your site well. Today Yahoo! sent out a communication to [...]

16 Comments » - Posted in Domain Services by Andrew Allemann


Fairwinds Says Typosquatting Costs $327 million, Based on $2.74 Per Click

Wednesday, June 23rd, 2010

Report makes some lofty estimates for typosquatting. Fairwinds Partners, the group behind Coalition Against Domain Name Abuse, released a study today suggesting that typosquatting costs the 250 most visited web sites $327 million per year. Like the creators of many studies, Fairwinds has something to sell — services to the very brands that are affected [...]

4 Comments » - Posted in Policy & Law by Andrew Allemann

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