Latest .com Winners & Losers

Here’s how registrars fared with .com in March.

ICANN has published the latest Verisign .com monthly report, containing data from March.

Let’s start by reviewing which registrars added the most new .com domain name registrations:

1. GoDaddy* 1,001,339
2. eNom** 227,918
3. HiChina 165,567
4. PublicDomainRegistry 127,377
5. Tucows 118,454

When it comes to companies that won the transfer game, here are the top five registrars with retail operations for February. These numbers are the net gains after taking into consideration transfers-out: Click here to continue reading…

Slotting fees and supplier rebates in the domain name industry

The domain name registration business has some similarities to rebate policies in the grocery business.

Store shelves

You have to pay for eye-level exposure.

I read an article in The Economist over the weekend about grocery chains and supplier rebates, and it had a number of parallels to the domain name industry.

Grocery stores make profits in two ways other than from the margin on selling food. First, they get slotting fees from food manufacturers that want shelf space, with higher prices for better space. As an example, Hostess might pay a grocery chain to position Twinkies and Ding Dongs at eye level while competing products are lower on the shelf.

This is akin to registries paying registrars to place their extensions higher in search results. Click here to continue reading…

Name.com runs smart .News promotion

Other registries and registrars should take a look at this promotion.

Name.com is running a well-designed marketing contest for free .News domain names. Competitors should take note.

The domain name registrar is giving away 100 free non-premium .news domain names when the top level domain releases to the public next month. In order to get one of the free domains, people have to go to a webpage and enter their email address.

They’ll then be given a place in line, and the top 100 people in line on July 15 get a free domain. Click to continue reading…

Google Domains is renewing domain names for free

Select customers who turn on auto renew by July 11 get a free one year renewal.

Google DomainsGoogle Domains, Google’s newish domain name registration service, is renewing domain names for free.

The company sent an email to some of its customers today, offering to renew their domain names free for a year if they turn on auto renew.

The offer only applies to domain names registered before June 21, so you can’t register domain names today and get two years for one. However, for domains registered prior to that date, all customers have to do is turn on auto renew by July 11.

When the domains renew, customers will be billed for the full renewal price, but they’ll receive a refund within 2-3 weeks. Click here to continue reading…