Domain Name Wire

Domain Name Wire

Displaying archives for the month of "December 2014"

  • See all 152 trademark apps filed by the Trademark King (at a cost of $50k!)

    1. BY - Dec 16, 2014
    2. Policy & Law
    3. 13 Comments

    Guy spends nearly $50,000 on application fees to try to trademark terms such as, NCAA Final Four and

    I’ve written a couple times about Trademark King Inc, an Indiana business that filed a lot of trademark applications matching mostly famous names and common terms.

    The company has filed 152 applications, according to a search on Trademark247. Most were filed around Thanksgiving, and many of them exactly match a celebrity name or famous brand (or its domain name). Many of the others are for common terms related to commerce. Only a handful have anything to do with Trademark King’s business.

    The scale of the filings is really quite ridiculous. At $325 per application, it comes out to almost $50,000 in trademark application fees.

    As best I can tell, Trademark King didn’t submit a specimen showing use in commerce for any of the applications. They all list goods and services of “Brand development and evaluation services in the field of trademarks, trade names, and domain names.; Creating trademarks for others”.

    What is Trademark King up to? You can get a hint in this previous post. I called the owner of the company (which was formed October 30) to get further comment after seeing his flurry of filings, but he hasn’t called me back.

    Here’s the list: Click here to continue reading…

  • buys domain name

    1. BY - Dec 16, 2014
    2. Domain Sales
    3. 4 Comments

    Auto insurance comparison site upgrades its domain name.

    CompareNow.comAuto insurance comparison company has purchased the domain name, according to Whois records. was founded by Andrew Rose, previously the chairman and CEO of Elephant Auto Insurance.

    If that name sounds familiar, it might be because the company unsuccessfully tried to get the domain name from Adam Dicker through a UDRP in 2005. It later purchased the domain name., like Elephant, is backed by Admiral Group. This time (it seems) it decided to purchase a great domain name legitimately.

    According to historical whois records, the domain name was owned by earlier this year. The portfolio was acquired by Rook Media, so it’s possible Rook and its broker were responsible for making the sale.

    The domain went into whois privacy at Dynadot last month before changing to Brand Certified, a domain acquisition group, a few days ago. The whois record just switched to CompareNow. apparently has over $10 million in financial backing .

    I have reached out to the company for comment.

  • New TLDs give no SEO advantage and .Geo domains don’t work how you might think

    1. BY - Dec 15, 2014
    2. Uncategorized
    3. 15 Comments

    Google reiterates its guidance on TLDs and search results, and also says it isn’t geotargeted .geo domains on their own.

    A month or two ago a couple reports came out suggesting that new top level domain names give some sort of inherent search engine advantage.

    I’ve gotten into the nasty habit (sarcasm) of actually reading beyond the headline of reports and studies, and I was unimpressed with the data (if you can call it that) in these reports.

    Matt Cutts previously said there would be no inherent advantage to new TLDs. Cutts is on leave, but colleague John Mueller recently reminded everyone the truth: Click to continue reading…

  • Best fake name used in a domain name scam. Ever.

    1. BY - Dec 15, 2014
    2. Policy & Law
    3. 4 Comments

    I don’t think think this scammer meant to be so funny.

    By now, pretty much everyone has seen the Fake Trademark Protection domain name scam, sometimes called the Asian Domain Scam.

    Here’s how it works: A scammer, typically pretending to be an Asian domain name registrar, sends an email to the owner of a domain name and says that someone else is trying to register domain names using the same brand. The scammer says they’re reaching out as a courtesy. If the recipient doesn’t respond, the scammer says it will go forward with registering the domain names. The con is to try to get you to register the domains as a preventative measure.

    Most of these scam emails identify the name of the purported company trying to register the “brand” in various ccTLDs. My wife got one of these emails over the weekend, and the name of the purported company is, well, quite hilarious. Click to continue reading…

  • Frank Schilling discusses new TLDs and .Com – DNW Podcast #11

    1. BY - Dec 15, 2014
    2. Podcasts
    3. 8 Comments

    Legendary domain investor Frank Schilling explains where new TLDs fit into the domain market.

    Domain Name Wire podcastLast week’s Domain Name Wire Podcast was the most popular yet. With this week’s guest, we might make that happen two weeks in a row.

    Frank Schilling comes on the show this week to discuss why he decided to shift his lifestyle from a relaxing one of managing his own domain name portfolio to starting a number of domain name services businesses. He also explains why he applied for new top level domain names and what impact he thinks they’ll have on his (and your) .com domain name portfolio.

    Also: Inside Rightside’s business, more registrar woes and a million dollar domain name sale.

    Subscribe via iTunes to listen to the Domain Name Wire podcast on your iPhone or iPad, or click play below or download to begin listening. (Listen to previous podcasts here.)