Domain Name Wire

Domain Name Wire

Displaying archives for the month of "April 2014"

  • Rightside’s first two domain names enter landrush

    1. BY - Apr 17, 2014
    2. Domain Registrars
    3. 1 Comment

    After supporting dozens of Donuts’ launches, Rightside is finally ready to play its own hand.

    Dot DemocratRightside’s first two top level domain names are getting closer to market.

    The company, currently part of Demand Media, launched .democrat and .dance in landrush today.

    Although these are the first two of its own domains to enter landrush, Rightside’s registry operations are handling the backend for Donuts’ domain names.

    Rightside is running a fairly traditional (if not short) laundrush phase. Applicants order domains during the phase and there will be an auction if more than one person registers the same domain., a registrar owned by Rightside, is offering .democrat landrush registrations for $229.99. It will charge $34.99 in general availability. .Dance is $199.99 in landrush and $25.99 in general availability.

    Landrush for both .democrat and .dance run through May 5.

    Demand Media plans to spin Rightside off later this year, and Rightside is counting on new top level domain names to drive growth across its businesses.

  • Panelist digs up key fact in UDRP

    1. BY - Apr 17, 2014
    2. Policy & Law
    3. 1 Comment

    Intent-to-use trademark does in complainant.

    Neal & Massy Holdings, a business conglomerate operating in the Carribean, has lost a UDRP it filed against the domain name is owned by domain investor Gregory Ricks.

    Ricks defended himself without counsel in the UDRP. He made a good defense, pointing out that the domain name is a dictionary word that he registered 14 years ago.

    He overlooked one key thing, though. Panelist Paul M. DeCicco found this key detail himself, and denied the case in part because of it.

    It turns out Neal & Massy recently filed an intent-to-use trademark application for “Massy”. So while it claimed to be commonly referred to as Massy, this intent-to-use application dispels that notion:

    In filing the ITU application Complainant thereby admits that it has not yet used the MASSY mark in commerce, but instead intends to use the mark at some point in the future. See 15 U.S. Code § 1051(1)b. The unavoidable conclusion that Complainant had no rights in MASSY when it filed its Complaint is further supported by the fact that Respondent registered the at-issue domain name over 14 years before Complainant’s UDRP filing but Complainant did not complain about the domain name until now.

    DeCicco declined to find reverse domain name hijacking.

    Neal & Massy UDRP for

  • .Marketing and .Holiday each pick up 2,000+ domains on first day

    1. BY - Apr 17, 2014
    2. Uncategorized
    3. 19 Comments

    First day .Marketing numbers seem rather low.

    Donuts launched .marketing and .holiday into general availability yesterday (post the Early Access phase), with both picking up over 2,000 registrations in the first partial day.

    .Marketing picked up 2,564 domains to hit 2,970 and .holiday added 2,125 to reach 2,341.

    These numbers are from the zone files, and the actual registrations are probably slightly more than this.

    I was expecting more from .marketing. Lots of existing domain names end in .marketing, which is why I suspect Donuts may have paid over $1 million to buy rights to the domain from Tucows.

    .Marketing should continue to grow as marketing companies find out about it. Still, it’s a reminder of the different economics of paying $185,000 for a domain versus winning it in a contention set auction.

    I wonder how much initial TLD registration numbers will affect what people are willing to pay at auction going forward. For some of these domains, it’s going to take a long time to recoup a seven figure investment.

  • Power of Press: London Standard’s front page article about .London

    1. BY - Apr 16, 2014
    2. Uncategorized
    3. 6 Comments

    London Evening Standard dedicates half of front page to .london web address.

    London Evening Standard.City domain names are popular with local press, and here’s a great example.

    Michael Blend (formerly with Demand Media) snapped this photo in London today. It’s the front page of London Evening Standard, and it looks like half of it is devoted to the publication getting a .london domain name.

    It’s basically a half page ad for .london courtesy of the publication, which is in the domain’s “pioneer” program. It plans to run in parallel with its existing web address.

    I expect .london to be one of the most successful new TLD launches to date.

  • With just 22 domains registered, .Rich is the biggest bomb in new TLDs. Or is it?

    1. BY - Apr 16, 2014
    2. Domain Sales
    3. 11 Comments

    .Rich zone file only has 22 names in it.

    .rich domainLast week the .rich top level domain name quietly launched in general availability.

    And I mean quietly.

    .Rich registry I-Registry’s website is still promoting the January launch of the .rich sunrise. There’s no mention of registrars carrying the domain, either. I can only find a handful of registrars supporting the domain.

    Oh, and it comes with a steep price tag: about two grand a year.

    That’s not a typo. IP Mirror is offering .rich domains for $1,899 a year. wants $2,599.

    The net result is only 22 domains have been registered to date. That’s how many are in the zone file, so it’s possible there are a few more without nameservers.

    Rich people are not registering .rich domains to flaunt their wealth as I-Registry had hoped. Instead, a handful of brands that have registered their names in every extension they can have stepped up to the table.

    Samsung has gone a bit further, registering the names of some of its key executives (e.g.

    I can’t envision a rich person registering one of these to show off. But maybe Paris Hilton will and they’ll go viral in Hollywood and 50 people will register them.


    Is this the worst new TLD launch to date? From a size perspective it appears so. But if the sunrise price was anywhere near the general availability price, it’s possible the registry has pulled in a good $25,000. That beats a registry that sold 1,000 names at $15 a pop.

    I-Registry is apparently also launching .onl on Thursday. It’s short for .online. I don’t think it will get much more revenue out of the gate than .rich.