Expect to pay $10 or less starting October 1.
New top level domain name registrar Donuts is continuing to play with pricing.
Earlier this year it announced a 50% wholesale price hike for ten domain names, including as .dog, .camera and .plumbing. The price hike goes into effect October 1.
Now it’s substantially lowering prices on .business and .company domain names, also beginning October 1.
The company says the move “better aligns registration prices with emerging market pricing for fully generic TLDs and further facilitates their bundling into fixed price web presence and hosting packages.”
It sounds like Donuts might be eyeing China for growth.
Crucially, domain names that have already been registered in these two domain names will be grandfathered in a negative way. They will continue to renew and transfer at the original prices, even if they are deleted and subsequently re-registered.
While Donuts doesn’t reveal wholesale pricing, domain name registrar Hexonet will be charging less than $10 per registration beginning October 1.