Company sends $10 discount to some Google Analytics customers.
One of the reasons domain name registrars are keeping a close eye on competition from Google Domains is the search giant’s massive user base of small business customers.
It already has customers plugged into its email, apps and analytics services. It’s easy to cross-sell a domain name to them.
Here’s one example. Google sent this email to some of its Google Analytics users this morning:
$10 off isn’t quite free at Google Domains, as its minimum annual price for domains appears to be $12.
Most domain name registrars use a domain name as a starting point to sell services such as hosting, email and analytics. This is surely part of Google’s goal in starting its own domain name registrar. But it can also work in reverse. And once a customer adds a domain name, they become a stickier customer.
(Thanks @rajnijjer)
arslion says
I got $12 off. Bought a domain for free.
Sofia says
Arslion Dear I have bought a Domain in GoDaddy only $2.30.
myaktion sahi says
how did you do this ?
Joseph Peterson says
Google does have that advantage.
However, I think a great many people – at 1 time or another – look to their registrar for support. Hand-holding customer service is not a skill set Google has ben famous for. Indeed, isn’t the company is notoriously haughty and aloof?
Registrars belong to an industry whose culture of paying attention to small customers’ needs may be alien to Google.
Marty Dickinson says
Question we all should be asking is….if you buy a domain name from Google, do you “really own it” like you do if you buy a domain from network solutions? Or, are you “leasing it” where you could have your domain name shut down like if you buy from godaddy. Anyone know for sure?
Andrew Allemann says
I don’t understand what you’re saying. It’s the same with any ICANN-accredited registrar.