Billionaire fights back after finding his name cybersquatted in new domain names.
Billionaire entrepreneur Richard Branson has turned to two new tools to combat cybersquatting in new top level domain names: The new Uniform Rapid Suspension (URS) policy and Donuts’ “Domain Protected Marks List”.
Branson filed a URS case with the National Arbitration Forum in an effort to get the registrations for RichardBranson.holdings and RichardBranson.ventures suspended.
After noticing the domain names were registered, he also subscribed to registry Donuts’ Domain Protected Marks List service. By using this service, he has effectively blocked the registration of RichardBranson.TLD for any of Donuts’ other domain names.
The retail price for the blocking service is about $3,000 for five years.
His companies have also filed complaints against VirginGalactic.guru and VirginAustralia.holdings.