A fashion brand actually uses the rare .jobs domain name.
I went to the mall with my daughter this past weekend when something suddenly stopped me in my tracks.
I pulled out my smartphone and snapped a picture.
My six-year-old daughter looked at me with a confused expression and asked, “What, dad? What is it?”
“Something rarer than a unicorn,” I told her.
Indeed, this is what I saw:
Yes, that’s a .jobs domain. It’s the first time I think I’ve seen one in the wild since 2008.
There are only a small number of .jobs domains registered and in use by the people they were actually created for. The other tens of thousands are just essentially sploards. (I just made that term up. Instead of splog, it stands for spam job boards.) (I guess that should be “spoards”, since there’s not ‘l’ in it like blog.)
Jason says
I actually saw one for http://www.wendys.jobs on a wall placard at my local Wendy’s a while back and actually thought it was a punctuation error or typo!
Steve says
I saw freshdirect.jobs on a back of a fresh direct truck.
Mike says
I’ve seen a few here and there online, but never out in the world.
Jean Guillon says
Yep, same problem with .museum.
Rick Schwartz says
I would have never known that was a url.
If I don’t recognize what it is, I don’t think I am alone.
Rob says
if i want a job at wendys i will go to wendys.com, not wendys.jobs.
if i want to buy a blahblah i will go to target.com, not target.blahblah.
if i want to buy a book i will go to amazon.com, not amazon.books.
etc etc.
the .com version of company/item i will NEVER forget and ALWAYS find. any company that gets any other extension will just cause confusion for their customers and will ultimately lose some of them. (great money spinner for the registrars/registries and icann though!).
Steve M says
Jobs gone wild!
cruises says
Reminds me of the idiot trying to develop cruises.mobi into a national brand.
..wait a minute thats me 🙂