Domain up for auction gets solid traffic.
About a year ago the owners of Sex.co put the domain up for sale on Sedo and started parking it there, too. Now that the domain name is up for sale in next month’s TRAFFIC auction, I figured I’d check in on the domain to see what sort of traffic it gets.
According to the Sedo listing page, the site got about 10,800 visits over the past 31 days. Given the number of visits to the Sedo listing page you have to wonder if some of those visits are from other domainers.
Since Sex.com apparently gets 125,000 visitors a day, this equals about 0.03% of Sex.com’s traffic assuming Sex.com actually gets that much traffic.
What do you think Sex.co is worth?
Maxwell Arnold says
I’m guessing $80,000.
Any sex.tld domain will have cachet to it. The .co, being rather close to .com, makes it somewhat of an accessory domain, as opposed to the keyword in just a random extension.
The highest reported .co sale so far is lyrics.co for the same amount ($80,000), which excludes the sales of e.co and o.co. I consider those to be exceptions, as their premium comes from their length, not necessarily from the keyword.
10,000 viewers a month isn’t a heap, but it isn’t nothing at the same time. In the right hands this domain could do quite well, but I would be honestly shocked if it went into $xxx,xxx territory.
Phillipe says
How do you know that sex.co is up for sale? I don’t see a list of domains on the traffic website.
Andrew Allemann says
@ Phillipe – Rick sent out a note last week about sex.co.
em says
Sex.co is worth $250000.
Derek says
If Sex.com was sold in 13 millions, Sex.co should be valued between 500K and 1 Million
Maxwell Arnold says
Well, maybe half a year ago sex.co might have entered $xxx,xxx territory. But its kind of been revealed how sensationalistic .co’s launch was.
The market has matured, and in my opinion, caused .co domains to be worth less, since they’re understood to be what they are, a typo of .com. It will never be largely regarded as Columbia’s TLD. The same way that everybody thinks that .tv is an extension for video, but nobody would ever guess it was the TLD for Tuvalu. Most people I’ve told that to have never even HEARD of Tuvalu.
In reality, sex.com has done nothing but stay parked. There’s no destination site, which makes sex.co worth less.
If it were an established site, like bangbros, let’s say, the typo traffic would be worth way more, since people are looking for something specific.
The reason why I see sex.co as a good investment is because someone is bound to do something with sex.com sooner or later (since it wasn’t exactly cheap), therefore causing the destination to be created, and making the typo traffic worth more money.
And I would generally consider the name to be immune to UDRP, given how generic the name is.