Domain Name Wire

Domain Name Wire

  • Google Gets XXX Domain Name*

    1. BY - Aug 19, 2011
    2. Policy & Law
    3. 4 Comments

    Company gets a triple xxx domain name — but I’m not talking about the top level domain.

    Google has gotten its hands on GoogleXXX — but not Google.xxx (yet).

    The company was awarded GoogleXXX.com in a World Intellectual Property Forum ruling just handed down.

    This got me thinking: with the .xxx top level domain name coming out, will it lead to more xxx typos?

    One type of domain companies should consider registering is just like what Google just got — trademarkxxx.com. A lot of people are trained to type .com after any web address, so I suspect we’ll see more traffic to domains like these. Googlexxx.com already gets some traffic according to Compete.

    Then of course there’s xxx.com, which should see a huge spike in traffic. It should consider wildcarding name.xxx.com.

    That said, I’m not sure these typos are a huge risk for brands. People know that coke followed by xxx probably isn’t an official company site, anyway.

4 Comments
  • You have to be an idiot to register a domain
    with such a common trademark in the first place!

  • John Berryhill says:

    August 19, 2011 at 4:59 pm

    “People know that coke followed by xxx probably isn’t an official company site, anyway.”

    Anyone who would be looking for coca-cola.xxx is not a “confused consumer”. They are someone with a psychological disorder.

  • “This got me thinking: with the .xxx top level domain name coming out, will it lead to more xxx typos?”

    I was thinking the same thing, I am sure google either has plans for this name or it will soon redirect to the main site. Who knows what this titan is up to these days, they seem to be on a roll lately.

  • +1 *.xxx.com will be flooded for sure from the .com habit.

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