DirecTV Wins First Ever .So Domain Arbitration
Friday, July 1st, 2011
DirecTV wins Directv.so. .So what?
DirecTV has won what may be the first ever .so domain name arbitration case.
The case over DirecTV.so was filed with World Intellectual Property Forum by Fairwinds Partners, the group behind Coalition for Domain Name Abuse.
I’m not sure winning this domain name was worth the filing fee. .So “commercialized” itself earlier this year to little fanfare. TheDomains reported that traditionally great keyword domains like books.so sold for only $51.
.So is the country code domain name for Somalia. So it’s even more disappointing to hear that Pirates.so — the activity for which Somalia is known to most people who only watch the nightly news — sold for only $10.

Further Reading:
- Dell Wins 7 Domain Name Arbitration Cases
- Paris Wins Parvi.org in Disturbing Domain Name Arbitration Decision
- Arena.com Owner Wins Domain Name Arbitration
Tags: .so domain name











is it safe to buy .so domains? what is the cheaper .so registrar?
.SO what?
Fail ccTLD. Simple as that move on.
Actually this shows why a ccTLD will fail when there is no naturel demand for it.
.CO is next though they might stretch it by allowing 20 more registrars this year who MUST sign to promote .CO big time..
one trick pony .
what a waste of money to go after a .so domain.
Bad news or good news? I don’t know.