It’s the morning after — what are you going to do?
Monday morning local time in Singapore, ICANN’s board of directors approved a resolution that essentially sets in process a timeline for rolling out hundreds of new top level domain names.
We’re still a good 18 months away from seeing the first new top level domains online, and that’s barring any heavy handed action by governments or lawsuits by trademark interests. But you can act now to take advantage of this.
1. Re-evaluate your non -.com holdings. Although consumers may gradually get used to typing something in other than .com, that’s not necessarily good news for your .biz and .info domain names. Buyers of your alternative TLD domains will now have hundreds of options, most at a lower price than the $1,000 or so you’re asking.
2. Evaluate if you want to get your own new TLD. Some of the biggest domainers will do it. But you need to have at least $500k in the bank.
3. Consider if you want to register new domains. You have plenty of time to figure it out, but if you want to go big then now is the time to start adjusting your cash position.
4. Decide if you want to make money with new TLDs. Here are 15 ways.
Ms Domainer says
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Some good tips! I will defonitely be doing some serious thinking about the impact of the new TLDs.
Thanks!
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Ms Domainer says
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Bad spelling: it’s “definitely.”
Steve M says
The Mayans were right.
The end is near.
Get out while you still can.
domainer says
Keep moving. Nothing to look at people. The gTLD idea will be a huge .FAIL as we saw with .Museum, .Jobs, .Travel, .Aero, .Moi and .Coop.
Stick with .COM only. Your grandchildren will thank you (and me).
FarmerJohn says
5. Stock up on extra-strength room deodorizers to help combat the overbearing stench of ICANN that wafts across the globe.
RAYY.co says
I agree. Stick to .com
May be, you can get away with .CO
Because .com is still the King, .CO is a new Queen.
This time, .com and .CO have to stick together to survive, just like husband and wife….stick together like a damn good family…no more fighting or argument…
Samit Madan says
Why only evaluate your non-.com holdings?
The chances of the .com valuation taking the highest hit is also the highest.
Why would I buy brand.com for $1mm when I can own .brand for the same amount?
In fact brand.info at $100k might seem like a cheaper and more viable option.
And with more people getting used to the fact that other extensions exist due to the massive marketing that these new tlds is likely to generate, uptake on lower priced extensions might actually increase as against .com
Andrew Allemann says
@ Samit – I think that’s at least 15-20 years away. Why own brand.com instead of .brand? Because with .brand you’ll still need to own brand.com.