Revenue down as domain parking continues to slide.
Sedo Holding’s revenue from its domain name segment fell 6.3% in the first quarter of 2011 compared to the same quarter in 2010, the company disclosed in a financial report (pdf) today.
As with results reported in its annual report for last year, the company blames falling domain name parking revenues for the decline.
At the end of the first quarter the company was monetizing 6.3 million domain names, down from 7.1 million at the end of Q1 2010. However, this fall is largely attributed to the change to javascript based advertising on parked domains. Domains that were previously counted but received only bot traffic (or other traffic not recognized by javascript) have been dropped from the number.
The company says it has 18.3 million domain names listed for sale and boasts 1.2 million registered users.
Sedo plans to more aggressively work on domains in its own portfolio that are marketable in the “short-term”, and to drop loss-making domain names.
Revenue for Sedo Holding as a whole was up compared to the same quarter last year thanks to stronger sales in its affiliate marketing business.
Acro says
Sedo parking is still better than any other in the market right now, despite the big drop since 2008.
Elephants are People Too says
Google parking is doing better than Sedo now for me, but Sedo is the best outside that.
Yes…..domain sales are smoking, red hot right now! I agree with Sedo’s analysis that sales are stronger.
jorge says
Hard to glean from the report… does SEDO itself own a lot of domains?
Andrew Allemann says
@ jorge – I’m not sure how many, but it’s substantial.