Yahoo-Microsoft Benefits for Domain Parking Closer to Fruition
Thursday, February 18th, 2010
Yahoo-Microsoft payday for domainers is finally within view.
It’s getting closer.
Yahoo and Microsoft have announced they’ve cleared U.S. and European regulatory requirements for their search partnership.
The first change will be that Bing’s search results will start showing up on Yahoo search pages. That means one less search engine to optimize for.
The good news for domain name parking is that later this year — or perhaps in early 2011 — the Yahoo and Microsoft advertising marketplaces will merge. This means more advertisers bidding on the same keywords for a bigger slice of the search ad market. That pushes up bid prices and covered keywords, which should mean more money for parked domains. As Yahoo tells it, the combination “will create more advertiser competition for placement and broader keyword coverage, resulting in potentially better monetization for you.”
It’s been a long wait, and we’re not there yet, but it’s getting closer.
Further Reading:
This will be nice. I’ve noticed, btw, that Bing is doing a great job bringing users to our websites via their search engine.
Nice to see some competition.
[...] Read more from the example source: Domain Name Wire » News » Yahoo-Microsoft Benefits for Domain … [...]
bigger payday for us domainers? I thought these major companies have all gotten sued lately claiming that our parking sites give them diluted traffic..
I’m sure what to make of it….but if history is any indicator I only see rev staying the same or going down.
I don’t think MS would be very keen on domain parking unless you have domains such as ‘insurance.com’, ‘buycars.com’ etc. in your portfolio.
Bing is still not as accurate as Google, also some users probably will migrate to Google.