GoDaddy Manages to Get SuperBowl Ad Banned

One ad banned, but others approved.

Phew, that was a close call. GoDaddy’s media strategy around Super Bowl ads was almost thrown into the air as CBS approved some of its risque ads. Without a banned or censored ad, that would mean less pre-game media coverage.

But thanks to “Lola”, a flamboyant ex-football player turned fashion designer, GoDaddy can live another day. The ad is somewhat humorous, in typical GoDaddy fashion.

Unlike prior years, GoDaddy didn’t have to go take after take to get something the network censors would accept. But thanks to organizations such as Morality in the Media, GoDaddy is getting plenty of press. (By the way, I’m calling for censorship of Morality in Media’s press release.)

Other companies are learning how to play GoDaddy’s game. Well, a religious right organization, anyway. Focus on the Family is grabbing plenty of pre-game press for its ad starring Tim Tebow.

Further Reading:

  1. GoDaddy Forced to Pull Another SuperBowl Commercial
  2. Morality in Media Gives GoDaddy a Boost
  3. For GoDaddy, Last Place is Better than Middle of the Pack

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Comments

  1. Ms Domainer
    January 28th, 2010 | 1:22 pm

    *

    Ho-hum.

    What a bore.

    I’m just glad I’m overseas and get to miss all this BS and the hype about those inane superbowl ads.

    The stupidity of it all…

    Those GoDaddy Bimbos just make me want to hurl.

    *

  2. January 28th, 2010 | 4:11 pm

    Wow, Morality in the Media’s press release was pretty graphic.

  3. January 30th, 2010 | 4:04 am

    I have to say that godaddy has a great style in marketing – ha, ha – hmmm intersting way.

    Go godaddy

  4. mike
    January 31st, 2010 | 6:37 pm

    godaddy to me is a necessary evil.

    god i hate most of their layout and business style.. but damn are they rich. theyve also made me thousands

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