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Woot Pokes Fun with 59 Character Domain

Clever ad pokes fun at single serving sites.

Those guys at Woot, the one-a-day product showcase, sure are clever. Consider this advertisement on downforeveryoneorjustme.com:

Woot is poking fun at so-called Single Serving web sites that do just one thing. Part of the irony is that this ad is on the single serving web site downforeveryoneorjustme.com, which let’s you know if a web site isn’t loading.

Now I know what you’re thinking, you should rush out and register ifyouwanttoseewhatsonwoottodayitwouldbeeasiertojusttypewoot.com. Too late. Woot actually registered this domain name last month before starting the ad campaign.

Today’s woot, by the way, is a 2 pack of Garrity LED Touch ‘N Lite LED Lights for $7.99.

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Comments

  1. Patrick McDermott
    February 24th, 2009 | 1:27 pm

    “the one-a-day product showcase”

    Sometimes Woot sells out of the daily special quickly and then will put something else up.

    Last week they featured an Espresso machine.

    It must have sold quickly.

    Woot then very smartly offered up a related item.

    It was a bundle of specialty coffees.

  2. February 24th, 2009 | 1:51 pm

    I own a ton of domains for single products, I wish I had the ability to find suppliers!

  3. February 24th, 2009 | 5:04 pm

    Fresh life breathed into 59-character domains for @woot marketing campaign: http://bit.ly/Byfpr

  4. February 25th, 2009 | 3:14 am

    Thanks.

    See, Im setting trends long before the pack as usual :p

  5. February 25th, 2009 | 10:36 am

    @ Julia – every time I try to type in your domain name I get confused and screw up. But maybe that’s because I am stupid

    :)

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