Dell: “We’re F’d”
Monday, September 29th, 2008
Dell registers some interesting domain names.
Either computer manufacturer Dell (NASDAQ: DELL) is making some defensive domain name registrations or it is getting ready to release a line of highly interactive computers. Domain Name Wire has discovered that the company just registered a handful of its trademarks preceded by the f-bomb.
Among the domains Dell registered last week are:
fu–inspiron.com
fu–latitude.com
fu–poweredge.com
fu–precision.com
fu–vostro.com
fu–xps.com
Personally, I think the PowerEdge sounds like the most fulfilling, um, interactive product.
It’s not uncommon for companies to register derogatory domain names based on their trademarks. Typically this involves registering domains like DellSucks.com (not owned by Dell, by the way). But registering the 4 letter f-word in front of a domain is not as common. Typically, registration of such domains including a trademark by unaffiliated parties is permitted by trademark law if the corresponding web site is used to criticize the company.
Although it certainly appears these are defensive domain name registrations, Dell registered another domain name last week that may make computer geeks get a bit excited: LoveByDell.com.
Now we’re talking.
Further Reading:
- Dell Sues Cybersquatters
- Dell has the Adamo, But Tucows has the Domain
- Dell Wins 7 Domain Name Arbitration Cases
Tags: dell
I agree wiyh you Andrew. I like your pick of fu-PowerEdge.com ,but I am partial to a name that I currently own and is displayed on my website, PowerEquation.com.
Just shows how valuable the .com space is don’t you think ?
In all fairness, Dell computers aren’t -that- bad so it’s that much more surprising that they actually need to register these “creative” domain names.
I wonder if they’ll also register such names within other suffix realms, like “.net”, “.co.uk” and others…
[...] Dell: “We’re F’d” – Dell is either creating a new line of highly interactive computers or is making defensive domain [...]
[...] Dell: “We’re F’d” – Dell is either creating a new line of highly interactive computers or is making defensive domain [...]
No, their computers aren’t THAT bad but man does that OS they come with SUCK. No, not Linux, the other one…