Rick Latona Domain Name Auction Off to Screaming Start
Wednesday, September 24th, 2008
Rick Latona’s highly anticipated auction takes place in New York today.
Update: Here are the results.
Rick Latona Auctions, LLC’s first live auction will take place at the TRAFFIC conference in Brooklyn today. The auction goes live at 1:30 PM EDT today. Last night Moniker held the first of its two auctions, which was modestly successful but certainly didn’t quell fears about how much money people have to invest in domains right now.
But today the story will change, if early bidding for Rick Latona’s auction is any indication.
Online bidding is already active and a handful of domains have received bids and even met their reserves. I’m shocked to see that someone bid early on MCC.com, which shows the reserve met at $195,000. Also meeting their reserves:
TruckRims.com at $7,647
Wines.net at $7,250
BabyAnnouncements $5,750
Lisbon.net $11,765
Nap.com $47,059
The process for registering and getting approved to bid in the auction can take a little time, so don’t wait until the last minute to register if you are interested in participating.

Further Reading:
- Rick Latona Auction to Be Simulcast on Web; Other Updates
- Rick Latona Auction Ends Today, Sedo 2 Character Auction Starts
- Rick Latona Auctions Extended Auction Ends Sunday
Tags: domain auction, rick latona, traffic











can you please post the results after?
sure
Andrew, you must be at the event given the frequency of your updates?
Curtis – nope. I wouldn’t be able to write this much if I were there
I’m also skipping Australia but will make the next one.