Comments on: Old Media’s Dirty Secret: Impression Fraud http://domainnamewire.com/2008/08/15/old-medias-dirty-secret-impression-fraud/ News and Views for the Domain Name Industry Sun, 21 Mar 2010 21:18:04 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Steve M http://domainnamewire.com/2008/08/15/old-medias-dirty-secret-impression-fraud/comment-page-1/#comment-213549 Steve M Tue, 19 Aug 2008 22:46:45 +0000 http://domainnamewire.com/?p=1997#comment-213549 We're all seeing this with many if not most magazines as well...yearly "subscriptions" for just $10-$15; which cost more than that 10-20 years ago; without even accounting for inflation since then. Doing virtually anything they can (thank you!) to keep those circulation numbers as high as possible. We’re all seeing this with many if not most magazines as well…yearly “subscriptions” for just $10-$15; which cost more than that 10-20 years ago; without even accounting for inflation since then.

Doing virtually anything they can (thank you!) to keep those circulation numbers as high as possible.

]]> By: jblack http://domainnamewire.com/2008/08/15/old-medias-dirty-secret-impression-fraud/comment-page-1/#comment-210919 jblack Fri, 15 Aug 2008 21:23:53 +0000 http://domainnamewire.com/?p=1997#comment-210919 Great article. Yes, I recall Berryhill's analysis. Would the term "circulation fraud" be accurate? Great article. Yes, I recall Berryhill’s analysis. Would the term “circulation fraud” be accurate?

]]> By: tom http://domainnamewire.com/2008/08/15/old-medias-dirty-secret-impression-fraud/comment-page-1/#comment-210825 tom Fri, 15 Aug 2008 18:49:06 +0000 http://domainnamewire.com/?p=1997#comment-210825 Dr Berryhill famously referred to this as Dumpster Fraud at TRAFFIC East 2006. I love that story! Dr Berryhill famously referred to this as Dumpster Fraud at TRAFFIC East 2006. I love that story!

]]> By: Adam http://domainnamewire.com/2008/08/15/old-medias-dirty-secret-impression-fraud/comment-page-1/#comment-210778 Adam Fri, 15 Aug 2008 17:59:05 +0000 http://domainnamewire.com/?p=1997#comment-210778 Don't forget about Radio/TV being totally unpredictable in terms of targeting and reach. So my tv is on, does that mean I'm watching your ads ? Don’t forget about Radio/TV being totally unpredictable in terms of targeting and reach. So my tv is on, does that mean I’m watching your ads ?

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