Afternic Featured Listings Results
Monday, July 31st, 2006
I sold 3 of my 11 Featured Listings on Afternic. Wait a minute…just 1?
A month ago I listed 11 of my domain names in the Featured Listings section of Afternic. These domains get great exposure because they rotate through the home page and show up in bold in all category and search results (each of my Featured Listings received 200+ visits). Within a couple weeks I received offers high enough to meet the reserve price on three of the domains. I was pumped.
But then excitement turned to dissapointment. Of the three domains I sold, two of the bidders turned out to be deadbeats. The only sale that went through was Decay.com for $2,900. The first domain I “sold”, YouSubmit.com, attracted many bids and ended at $180, but the bidder never paid. This was a slap in the face for a couple reasons. First, this is the same domain I had a deadbeat on a year ago. Second, with so many bidders I wasn’t able to offer the domain to the second highest bidder. The second highest bidder isn’t even aware this domain is now available again. The other domain that sold was eDropShippers.com which received a bid for $950. The bidder is nowhere to be found.
I hope that my experience with deadbeats was just a fluke. There’s not much Afternic can do about this, short of requiring buyers to prepay. But this is almost impossible because most transactions aren’t done via credit card.
Despite my misfortune with deadbeat bidders, I still think Afternic’s Featured Listings can be worth the money. I was able to sell a four figure domain that hadn’t received any offers prior to my upgraded listing. Furthermore, another one of my domains received a four figure offer, although not enough to trigger the reserve. Additionally, I had much more success getting offers and selling with Afternic’s Featured Listings compared to Sedo’s upgrade options.
Bottom line: you can sell your domains quickly if you place a compelling price on your domains and make them stand out in front of the right audience.




